| Real estate content |
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| Built for real estate | Yes: listing posts, listing campaigns, status-change prompts and 200+ real estate templates | Yes: a membership curated for US residential agents, built around Instagram Source |
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| Posts from a listing | A post, a feature spotlight, an open house invitation, a Story and a Reel from the listing’s photos and details | No listing import documented; you add your listing’s photos and details to a template in Canva Source |
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| Listing stages | A campaign for each of 12 stages, from Coming Soon to Just Rented, with a prompt when a listing sells, goes under contract, drops in price or comes back on the market | Not documented Source |
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| Topic ideas | Suggests topics from your business profile (your market, services, ideal client and goals) and the season | 30 new social templates a month, about 5 more a week, and a content calendar Source |
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| Design templates | 200+ real estate templates in Content Studio and Design Studio, with your brokerage name and license number filled in | Canva templates you brand in your own Canva account; its brand kit guide uses Canva Pro Source |
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| Reels and video | 9:16 Reels and 16:9 videos from photos, with motion, music and a branded closing card that can carry your headshot and brokerage | Reel templates and talking-head scripts that you film and edit yourself Source |
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| Captions | AI captions in your brand voice, in 14 languages, plus AI images | Written captions, plus AI captions in Professional, Balanced or Friendly tones Source |
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| Email and lead magnets | Not included | Email newsletters and drips, lead magnets, buyer guides, listing presentations and farming materials Source |
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| Publishing |
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| Publishing | Schedules to Instagram, Facebook Pages (including Reels), TikTok and Threads | Not included: its blog says you’ll need a separate tool to plan and publish content Source |
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| Instagram carousels, Reels and Stories | Publish automatically, to Business and Creator accounts | You download from Canva and post in Instagram, or use Instagram’s own scheduling Source |
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| Analytics | Per-post reach, likes, comments, shares, saves, video views and clicks, plus top content and best time to post | Instagram analytics for your last 20 posts, best times to post and an AI audit Source |
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| Link in bio | Not included | A link-in-bio page, with listings you add by hand Source |
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| Coaching and community | Help docs and support; no coaching calls or members’ community | A weekly coaching call, a monthly strategy training and a members’ community Source |
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